Investment Principles

Asset Allocation:  

The portfolio’s mixture of stocks, bonds, and cash, is the primary determinant of a portfolio’s volatility/risk and reward.

Diversification:  

A well structured portfolio must be globally diversified.  Never compromise on diversification.

Liquidity:

 A well structured portfolio must be totally liquid.  Never compromise on liquidity.

Costs: 

Lower costs help close the gap between what the stock and bond markets earn and what a portfolio earns.

Tax Management:  

Consider taxes when structuring, restructuring, and implementing a portfolio.

Discipline:  

Stay the course – Ignore the daily gyrations of the stock market.